Morin also said that the loungerie is not distributed in the U.S. Previously on CNN.com/opinion: Parents, don't dress your girls like tramps The criticism of the French clothing line is not unlike when Abercrombie and Fitch released its 'Ashley' push-up bra, originally designed for 7-year-olds but later marketed to 12-year-old girls after a public outcry. In 2007, the American Psychological Association developed a task force of psychologists to tackle the issue of sexualization of girls in every form of media.

Tomi-Ann Roberts was a part of that task force and continues to address female body image and sexuality.ĭr. Roberts and her colleagues on the task force say that sexually objectifying women at a progressively younger age has been occurring for the last 20 years in advertising. The photo spread by Jours Après Lunes came as no surprise to her, although she still considers these ad campaigns to be 'nauseating and sick.' In a society that continues to value younger women, we've reached an ultimate low, Roberts said. This campaign, with its prominently featured stuffed animals, is eerily similar to a recent Victoria's Secret fashion show, where scantily-clad models 'dragged teddy bears down the catwalk,' she said.Īnd as for the girls involved in the photo shoot, Roberts believes they know how to portray a sexualized look. 'I think the advertising world is trying to convince all of us that youth is the only good time of life,' Dr.

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